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Monday, September 28, 2026

Media and Telecom Sector

In short · mixed

Meta faces upcoming monetary penalties after a New Mexico jury found it misled residents over Cambridge Analytica, even as Piper Sandler raised its price target on the company to $875 based on AI revenue projections. Meanwhile, Disney is restructuring its legal team to integrate AI workflows, and tech platforms reversed ad rejections for a new Elon Musk documentary. Additionally, low-budget films from YouTube creators are achieving record box office results.

01Risk signal

New Mexico Jury Finds Meta Misled Consumers Over Cambridge Analytica

Channelnewsasia.com reports that a New Mexico jury found Meta Platforms misled state residents in a lawsuit stemming from the Cambridge Analytica data scandal. The verdict follows a two-week trial over a 2021 complaint brought by the state attorney general, who accused the tech company of misrepresenting how user data was shared and how it handled hate speech. Judge Francis Mathew will determine the monetary penalties Meta must pay for the violations. The trial follows an earlier March case in which a Santa Fe jury ordered Meta to pay $375 million in civil penalties over youth safety on its platforms. A subsequent judge's ruling in that matter directed the company to pay $567 million into a teen mental health fund. Meta later reached a settlement with 47 US states, agreeing to pay a maximum of about $16.7 billion to resolve claims regarding youth addiction while paying $459 million to a handful of states to resolve privacy claims related to Cambridge Analytica. New Mexico declined to join that settlement, allowing its own case to proceed to trial.

Channelnewsasia

02Market mover

Piper Sandler Adjusts Meta Price Target

Piper Sandler raised its Meta Platforms price target to $875 from $785 on Friday, Sept. 25, just eight weeks after cutting it following an report that highlighted heavy spending. Analyst Thomas Champion maintained his Overweight rating while introducing a 2030 forecast of $44 billion for Muse, a personal AI agent launched in early September. That projection relies on advertising, subscriptions, and a take rate on transactions, even though Piper admits the product is not yet included in its formal estimates. The revision follows Meta's second-quarter report on July 29, when revenue climbed 28% to $60.8 billion but expenditures reached $31.08 billion, leaving $784 million in and dropping 13% to $6.18. Meta also narrowed its full-year to a range of $130 billion to $145 billion, prompting Piper to trim its target to $785 from $800 the next day. Other Wall Street firms also revised their targets higher following the Connect conference, with TD Cowen moving to $865 from $750, Canaccord Genuity lifting its target to $950 from $930, Deutsche Bank moving to $820 from $750, and JPMorgan raising its target to $920 from $820. Meanwhile, Amazon has moved to block the Muse agent from its platform, while Walmart, Best Buy, and Sephora have signed on as retail partners. Meta shares fell 3.64% to $749.30 on Friday as the target upgrades rolled in.

Piper Sandler Meta Price Target
July CutJuly Cut: $785$785Sept RaiseSept Raise: $875$875

Facebook

03Background

YouTube Creators Reshape Hollywood Film Production and Distribution

The summer of 2026 marked the highest-grossing in domestic box office history with $4.7 billion, driven largely by young creators transitioning from YouTube to traditional feature films, Cbsnews reported. Across North America, 322 million tickets were sold, representing a 22% increase from the prior year. Films like the horror picture "Obsession," directed by 25-year-old YouTube creator Curry Barker on a budget under one million dollars, grossed over half a billion dollars worldwide. Another breakout hit, "Backrooms," directed by 20-year-old Kane Parsons, brought in $118 million globally in its opening weekend. Studios are increasingly tapping into these digital platforms because creators bring pre-interested audiences and utilize deep analytical tools to study viewer retention and click-through rates.

Cbsnews

04Company specific

Disney Seeks Director of AI Enablement Amid Companywide AI Push

The Walt Disney Company is shrinking its legal and global affairs department and posting for a director of enablement to automate contract review and legal research. Chief legal and global affairs officer Horacio Gutierrez told employees on September 18 that the division will become a much smaller organization through automated workflows, self-service models, and outsourcing. A week later, Disney opened applications for a director of AI enablement and legal engineering to evaluate internal builds versus vendor purchases and measure return on investment. The restructuring follows April layoffs of roughly 1,000 workers across studio and television units. CFO Hugh Johnston stated in May that the company is shifting human and financial toward areas driving higher shareholder returns. Disney reported $25.2 billion in last quarter while planning to spend at least $9 billion on share this fiscal year. The company's stock is down 5 percent so far this year and nearly 40 percent since 2021. Corporate functions face direct staffing reductions as Disney ties operational redesigns to technological adoption.

Hollywoodreporter

05Company specific

Meta and YouTube Reverse Course to Allow Ads for Musk Documentary

Meta and YouTube reversed course to permit advertising for Alex Gibney's documentary film about Elon Musk after initially rejecting the promotional material, according to TechCrunch reporting on Saturday. The Hollywood Reporter initially disclosed Friday that Meta, YouTube, TikTok, and X declined paid trailer placements for the feature, citing political content policies. Meta officials told TechCrunch on Saturday that the initial rejection stemmed from an error and stated that the advertisements are actively being restored. YouTube separately reported that its automated systems temporarily restricted the submission before clearing the trailer following a formal review. Bleecker Street serves as the United States theatrical distributor for the film, which holds a 100 percent rating on Rotten Tomatoes following its premiere at the Venice International Film Festival. Universal Pictures maintains international distribution rights for the project and plans a theatrical rollout following initial deliberations regarding release strategy. The nearly four-hour documentary is scheduled for a United States theatrical release on October 9.

Techcrunch

Key takeaway

Traditional media operations and digital platforms are rapidly adapting to AI adoption and creator-driven cinema. However, regulatory liabilities and ongoing content moderation disputes leave the sector's long-term compliance costs unresolved.

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